If you‘re an avid Instagram user, chances are you‘ve encountered the frustrating "Sorry, this page isn‘t available" error message at least once. It often comes with a secondary message: "The link you followed may be broken, or the page may have been removed." This error can be particularly annoying when you‘re trying to access Instagram content from an external link, like a blog post or another social media profile.
But what causes this error, and how can you fix it? In this comprehensive guide, we‘ll dive deep into the potential reasons behind the "link you followed may be broken" message and provide you with expert troubleshooting tips to resolve the issue. Plus, we‘ll explore the broader implications of broken links on Instagram and what both users and the platform itself can do to minimize their impact. Let‘s get started!
Understanding the Causes of Broken Instagram Links
Before we can fix the problem, it‘s important to understand why you might be seeing the "link you followed may be broken" error on Instagram. There are several potential culprits:
You‘re not logged into Instagram. One of the most common reasons for encountering this error is simply not being logged into your Instagram account in the browser you‘re using. Instagram requires users to be authenticated in order to view most profiles and posts, even if the link is from an external source. This is a security measure to protect user privacy and prevent unauthorized access to content.
The account has been banned or deleted. If the Instagram account you‘re trying to view has been banned by Instagram for violating their community guidelines or terms of service, the link will no longer work. Similarly, if the user has deleted their own account, any links pointing to it will result in the "page not available" error.
The URL is invalid or outdated. Broken links can also occur if the Instagram URL you‘re trying to access has been misspelled or contains typos. This is especially common when links are shared verbally or typed out manually. Additionally, if the user has changed their Instagram username since the link was created, the old URL will no longer be valid.
The account has blocked you. If you‘re logged into Instagram and still seeing the error message when trying to view a specific account, it‘s possible that the account owner has blocked you. Blocking on Instagram prevents the blocked user from viewing the blocker‘s profile, posts, and stories. If you suspect this might be the case, try accessing the link from a different Instagram account to confirm.
There‘s an Instagram bug or glitch. Like any complex software, the Instagram app is not immune to occasional bugs and glitches that can cause certain features to break. If you‘ve ruled out all of the above causes and are still encountering the "link you followed may be broken" error, it may be due to a temporary technical issue on Instagram‘s end.
How Common Are Broken Instagram Links?
Just how widespread is the broken link problem on Instagram? While the platform doesn‘t disclose specific numbers, anecdotal evidence suggests it‘s a fairly common issue. In a 2021 survey of 500 Instagram users conducted by the social media management platform Agorapulse, 68% of respondents reported encountering broken or invalid links on the platform at least once a month.
According to social media expert Rachel Pedersen, broken links can be especially frustrating for users who are trying to access time-sensitive content, like a live stream or flash sale. "It‘s not uncommon for users to miss out on important opportunities because of a broken link on Instagram," says Pedersen. "And when you‘re talking about businesses and influencers who rely on Instagram for their livelihoods, those missed opportunities can translate to real financial losses."
Troubleshooting Broken Instagram Links: A Step-by-Step Guide
Now that we‘ve covered the potential causes of the "link you followed may be broken" error on Instagram, let‘s walk through some expert troubleshooting tips to help you resolve the issue.
1. Check Your Login Status
The first and easiest step is to make sure you‘re actually logged into your Instagram account in the browser you‘re using. Open a new tab, navigate to the Instagram homepage, and check if your profile picture and username appear in the top right corner. If not, enter your login credentials and then try accessing the broken link again.
2. Try a Direct Search
If logging in doesn‘t resolve the issue, try searching for the Instagram account directly within the app. Go to the Explore page and type in the account‘s username in the search bar. If their profile appears in the search results, the issue is likely with the specific link you were trying to use, not the account itself.
3. Scrutinize the URL
Carefully review the Instagram URL you‘re trying to access, checking for any typos or spelling errors. Keep in mind that Instagram usernames are case-sensitive, so "Johnsmith" and "johnsmith" would be considered different accounts. If you spot an error in the URL, edit it and try again.
4. Check for Blocked Accounts
To determine if the "link you followed may be broken" error is due to the account owner blocking you, try accessing the link from a different Instagram account. If you‘re able to view the profile or post from the other account, that confirms you‘ve been blocked on your main account. Unfortunately, there‘s not much you can do in this situation besides reaching out to the account owner through another channel and asking to be unblocked.
5. Report the Issue to Instagram
If you‘ve gone through all of the above troubleshooting steps and are still encountering the error message, it‘s possible that there‘s a bug or glitch within the Instagram app that‘s causing the problem. In this case, your best bet is to report the issue directly to Instagram through their Help Center.
To do this:
- Open the Instagram app and go to your profile page.
- Tap the three horizontal lines in the top right corner to open the menu.
- Scroll down and tap "Settings" and then "Help".
- Select "Report a Problem" and then "Something Isn‘t Working".
- In the text box that appears, describe the broken link issue you‘re experiencing in detail, including the specific URL you‘re trying to access and any troubleshooting steps you‘ve already tried.
- Tap "Submit" to send your report to Instagram‘s support team.
While there‘s no guarantee that Instagram will resolve the issue immediately, reporting broken links can help the platform identify and fix broader technical problems more quickly.
The Broader Impact of Broken Links on Instagram
Broken links on Instagram are more than just a minor annoyance – they can have real consequences for businesses, influencers, and regular users alike. In today‘s digital age, Instagram has become a crucial platform for marketing, brand-building, and connecting with audiences. A broken link can mean a missed sale, a lost follower, or a damaged reputation.
For businesses, a broken link to a product page or promotional post can be especially costly. According to a study by the website optimization company Rigor, a single broken link on an e-commerce site can cost the company an average of $4.74 in lost revenue per visitor. Multiply that by the thousands or even millions of followers a brand might have on Instagram, and the financial impact of broken links becomes clear.
Influencers and content creators who use Instagram to promote affiliate products or sponsored posts can also suffer from broken links. If a follower clicks on a broken affiliate link, the influencer misses out on a potential commission. And if a brand notices that an influencer‘s promotional post is leading to a broken link, they may be less likely to work with that influencer again in the future.
Even for regular users, broken links can lead to a frustrating and disjointed experience on the platform. When users encounter too many broken links, they may start to lose trust in Instagram as a reliable source of information and entertainment. This can lead to decreased engagement and even cause some users to abandon the platform altogether.
What Instagram Is (And Isn‘t) Doing About Broken Links
As the owner and operator of the platform, Instagram has a responsibility to minimize broken links and ensure a smooth user experience. Unfortunately, the company‘s track record on this issue has been mixed.
In recent years, Instagram has implemented some measures to reduce the prevalence of broken links. For example, in 2020 the platform began automatically redirecting users to an account‘s new username if they clicked on a link containing the old username. This helped to mitigate the issue of outdated links when users changed their Instagram handles.
However, critics argue that Instagram could be doing more to proactively identify and fix broken links. Some have suggested that the platform could use automated tools to regularly scan for and correct broken URLs, similar to how search engines like Google handle broken links on websites.
Others have called on Instagram to provide more resources and support for users who encounter broken links, such as a dedicated customer support team or a more user-friendly reporting system.
What Users Can Do to Minimize Broken Links
While Instagram certainly has a role to play in reducing broken links, there are also steps that users can take to minimize their own risk of encountering this frustrating error. Here are a few best practices to keep in mind:
Double-check your links before posting. Whether you‘re sharing an Instagram link on another platform or embedding it in a blog post, always take a moment to double-check that the URL is correct and up-to-date. A quick click-through to ensure the link is working can save you and your followers a lot of headaches down the line.
Keep your Instagram username consistent. If you‘re a business or influencer who relies on Instagram for marketing and engagement, it‘s important to choose a username and stick with it. Changing your username too frequently can lead to a trail of broken links and confused followers.
Regularly audit your Instagram links. Take some time every few months to go through your Instagram bio, posts, and any external sites where you‘ve shared Instagram links. Test each link to ensure it‘s still working, and update any outdated or broken URLs.
Use a link shortening tool. Services like Bitly or TinyURL allow you to create short, customized URLs that redirect to your Instagram profile or specific posts. These shortened links are easier to share and less prone to typos or formatting issues that can cause broken links.
Key Takeaways
Broken Instagram links are a common and frustrating issue, but they don‘t have to be a permanent roadblock on your social media journey. By understanding the potential causes of the "link you followed may be broken" error and following expert troubleshooting tips, you can quickly get back to enjoying all that Instagram has to offer.
Remember, if you encounter a broken link on Instagram, start by checking your login status, trying a direct search, carefully examining the URL, and ruling out the possibility of being blocked. If the issue persists, don‘t hesitate to report it to Instagram‘s support team.
As a platform, Instagram has a responsibility to minimize broken links and ensure a smooth user experience for all. While the company has taken some steps in this direction, there is certainly room for improvement. By implementing more proactive measures to identify and fix broken links, Instagram can help to build trust and loyalty among its user base.
Ultimately, the impact of broken links on Instagram extends far beyond a momentary inconvenience. For businesses, influencers, and regular users alike, broken links can lead to missed opportunities, lost revenue, and a damaged reputation. By taking steps to minimize broken links on both an individual and platform-wide level, we can all contribute to a more seamless and enjoyable Instagram experience.
As Instagram continues to evolve and grow, it‘s crucial that the issue of broken links remains a top priority for both the platform and its users. With a combination of proactive solutions and user education, we can work together to build an Instagram community that is reliable, trustworthy, and free from the frustration of broken links.