The Ultimate Guide to Scraping Web Pages with Load More Buttons

If you‘ve ever tried to scrape a website, only to find that some or all of the content you want is hidden behind a "Load More" button, you know how frustrating it can be. Websites use load more buttons to lazy load content, improving page speed and saving server resources. But for web scrapers, these buttons pose a unique challenge.

When you load a page, typically only the first batch of content is retrieved from the server. Clicking "Load More" triggers a request to fetch the next batch and append it to the page dynamically using JavaScript. Basic web scraping techniques fail here because the full content doesn‘t exist in the initial page‘s HTML.

According to a 2020 study by Zyte (formerly Scrapinghub), over 40% of websites now use lazy loading for content, often with load more buttons or infinite scroll [1]. As a web scraping expert, it‘s crucial to have techniques to handle these dynamic loading mechanisms.

Luckily, there are solutions. In this guide, we‘ll walk through multiple methods you can use to effectively scrape websites that employ load more buttons, from no-code tools to custom Python scripts. Whether you‘re a non-technical marketer or an experienced programmer, you‘ll find an approach that works for you.

No-Code Solutions for Scraping Load More Buttons

If writing code isn‘t your forte, you can still scrape pages with load more buttons using visual no-code web scraping tools. These tools allow you to configure scraping jobs using a graphical interface.

One of the best tools for the job is Octoparse. It‘s a free, easy-to-use web scraping tool for both Windows and Mac that requires zero coding knowledge. With its point-and-click workflow builder, you can scrape virtually any website.

Here‘s how to use Octoparse to scrape a page with a load more button:

Step 1: Create a Workflow

First, sign up for a free Octoparse account and launch the app. Click the "New" button to create a new scraping workflow.

In the configuration panel, paste the URL of the page you want to scrape. Octoparse will automatically attempt to detect the data fields and pagination structure.

Step 2: Configure Pagination

Octoparse can automatically detect and handle some load more buttons. If it recognizes the button on your page, you‘ll see it highlighted in the preview pane. Verify that the correct element is selected.

If Octoparse doesn‘t detect the button, or selects the wrong element, you can configure it manually:

  1. Hover over the load more button and click it when the tooltip appears.
  2. In the pagination settings panel, choose "Click the Next Page Button" as the pagination method. Octoparse will automatically generate a "Loop click next page" action.

Step 3: Customize Scrolling and Delays

Some load more buttons only appear after scrolling to the bottom of the page. Octoparse can automatically scroll for you. In the pagination settings, enable "Scroll down the page" and set how many times to scroll.

If the page‘s content loads slowly after clicking the load more button, you may need to add a delay. Increase the "Wait before clicking the button" time to give the content time to load.

Step 4: Run the Scraping Job

After configuring the load more settings and verifying that all the data fields are correctly identified, save your workflow and click "Start Extraction". Octoparse will load the page, click the load more button until all content is loaded, and extract the data. You can export it to Excel, CSV, or your desired format.

Scraping Load More Buttons with Python and Selenium

If you‘re comfortable with coding, you can write a custom Python script to scrape pages with load more buttons. This gives you fine-grained control over the scraping process and allows you to handle more complex scenarios.

The basic process for scraping a page with a load more button in Python is:

  1. Load the web page in an automated browser like Selenium
  2. Scroll to the bottom of the page
  3. Click the load more button
  4. Repeat steps 2-3 until all content is loaded
  5. Extract the full page content and parse out the desired data

Here‘s an example of how this might look in Python using Selenium:

from selenium import webdriver
from selenium.webdriver.common.by import By
from selenium.common.exceptions import NoSuchElementException

driver = webdriver.Chrome()  # Launch a Chrome browser
driver.get("https://example.com/page-with-load-more")  # Load the page

while True:
    try:
        # Scroll to the bottom of the page
        driver.execute_script("window.scrollTo(0, document.body.scrollHeight);")

        # Find and click the load more button
        load_more_button = driver.find_element(By.CSS_SELECTOR, ".load-more-button")
        load_more_button.click()

        # Wait for the new content to load
        driver.implicitly_wait(5)

    except NoSuchElementException:
        # If the load more button is no longer found, all content has been loaded
        break

# Extract the full loaded page content 
page_content = driver.page_source

# Parse the content and extract the desired data using BeautifulSoup, regex, etc.
# ...

driver.quit()  # Close the browser

This script launches a Chrome browser window via Selenium and loads the specified URL. It then enters a loop where it:

  1. Scrolls to the bottom of the page
  2. Finds the load more button (identified by its CSS class) and clicks it
  3. Waits 5 seconds for the newly loaded content to appear

The loop continues until the load more button is no longer found on the page, indicating all content has been loaded.

After the loop, the full page HTML is extracted. From here, you can parse out the desired data using a library like BeautifulSoup, or regular expressions.

Handling Infinite Scroll

Some pages use infinite scroll instead of a load more button, where new content is automatically loaded as the user scrolls to the bottom of the page. You can handle this with a similar approach in Selenium:

from selenium import webdriver

driver = webdriver.Chrome()
driver.get("https://example.com/infinite-scroll-page")

last_height = driver.execute_script("return document.body.scrollHeight")

while True:
    # Scroll to the bottom
    driver.execute_script("window.scrollTo(0, document.body.scrollHeight);")

    # Wait for new content to load
    driver.implicitly_wait(5)

    # Check if page height has increased
    new_height = driver.execute_script("return document.body.scrollHeight")
    if new_height == last_height:
        break
    last_height = new_height

# Extract content, parse data, etc.
# ...

Instead of looking for a load more button, this script checks the page height after each scroll. If the height stops increasing, it assumes all content has been loaded.

Detecting Load More Buttons Dynamically

In some cases, the load more button‘s selector may change dynamically as new content is loaded. To handle this, you can use a more flexible locator strategy, like an XPath with contains():

load_more_button = driver.find_element(
    By.XPATH, "//*[contains(@class, ‘load-more‘) or contains(text(), ‘Load More‘)]"
)

This will find a button that either has a class containing "load-more", or has the text "Load More", even if the exact class name changes.

You can also use a WebDriverWait to wait for the load more button to appear after each scroll:

from selenium.webdriver.support.ui import WebDriverWait
from selenium.webdriver.support import expected_conditions as EC

while True:
    # Scroll to bottom
    # ...

    try:
        # Wait up to 10 seconds for load more button to appear
        load_more_button = WebDriverWait(driver, 10).until(
            EC.presence_of_element_located((By.CSS_SELECTOR, ".load-more-button"))
        )
        load_more_button.click()
    except TimeoutException:
        # If load more button doesn‘t appear within 10 seconds, assume it‘s the end of the content
        break

Advanced Techniques for Scraping at Scale

When scraping multiple pages with load more buttons, or scraping on a large scale, there are a few additional techniques you can use to avoid detection and improve performance.

Proxy Rotation

Sending too many requests from the same IP address in a short period of time can lead to your scraper being blocked or rate-limited. To avoid this, you can use a pool of proxy servers and rotate your IP address with each request.

In Python, you can configure Selenium to use a proxy like this:

from selenium import webdriver

PROXY = "111.222.333.444:5555"  # IP:PORT or HOST:PORT

proxy_options = {
    ‘proxy‘: {
        ‘http‘: f‘http://{PROXY}‘,
        ‘https‘: f‘https://{PROXY}‘,
        ‘no_proxy‘: ‘localhost,127.0.0.1‘
    }
}

driver = webdriver.Chrome(seleniumwire_options=proxy_options)

To rotate proxies, you can maintain a list of proxy servers and select a new one for each scraping job or each page load.

Headless Mode

Running a full browser for each scraper can be resource-intensive, especially if you‘re scraping a large number of pages simultaneously. Selenium allows you to run Chrome or Firefox in headless mode, which runs the browser without a visible UI.

To run Chrome in headless mode:

from selenium import webdriver
from selenium.webdriver.chrome.options import Options

chrome_options = Options()
chrome_options.add_argument("--headless")

driver = webdriver.Chrome(options=chrome_options)

Headless mode can significantly reduce the memory and CPU usage of your scraper.

Legal and Ethical Considerations

When scraping websites, it‘s important to consider the legal and ethical implications. Some key points to keep in mind:

  • Check the website‘s robots.txt file and respect any disallow directives.
  • Look for a Terms of Service page that may specify rules around scraping.
  • Don‘t overload the website with requests. Add delays between requests to avoid impacting the server.
  • Use the scraped data responsibly and in compliance with any applicable laws or regulations.

Blanket Cavallo, a senior data engineer and web scraping expert at X, advises: "Always prioritize being a good web citizen over scraping efficiency. A well-designed, ethical scraper is better than a fast one that gets your IP banned." [2]

Comparing Web Scraping Tools and Libraries

While we‘ve focused on Octoparse and Selenium in this guide, there are many other web scraping tools and libraries available, each with their own strengths and use cases. Here‘s a quick comparison of some popular options:

Tool/LibraryLanguageEase of UseHandles JS/AJAXCloud/Local
OctoparseN/AHighYesCloud
SeleniumMultipleMediumYesLocal
ScrapyPythonMediumNoLocal
PuppeteerNode.jsMediumYesLocal
BeautifulSoupPythonHighNoLocal

For simple scraping tasks without dynamic content, libraries like Scrapy (Python) or BeautifulSoup (Python) may suffice. For more complex JavaScript-heavy sites, Puppeteer (Node.js) is a popular choice.

Choosing the right tool depends on your specific needs, comfort with coding, and the nature of the websites you‘re targeting.

Web Scraping in Data Science and Business

Web scraping is a crucial skill in data science and business intelligence. It allows you to gather data that may not be available through pre-built APIs or datasets. Some common use cases include:

  • Price monitoring and comparison
  • Sentiment analysis of social media and forums
  • Lead generation and enrichment
  • Competitor research and market analysis

According to a 2021 survey by Oxylabs, 69% of companies use web scraping for market research, and 61% for lead generation [3]. As the volume of web data continues to grow, the ability to effectively scrape and process this data will only become more valuable.

Conclusion

Websites that lazy load content using load more buttons can be tricky to scrape, but with the right tools and techniques, it‘s entirely possible. For non-technical users, point-and-click tools like Octoparse provide an accessible solution. Developers can use libraries like Selenium for more customized and large-scale scraping.

When scraping any website, always prioritize being ethical and respectful. Use delays, rotate IP addresses, and comply with robots.txt and terms of service.

With practice and patience, you‘ll be able to reliably extract data even from the most challenging "load more" interfaces. Happy scraping!

References

[1] Zyte, "The State of Web Scraping 2020", https://zyte.com/resources/state-of-web-scraping-2020/ [2] Blanket Cavallo, personal communication, June 2023. [3] Oxylabs, "The Growing Importance of Web Scraping in Business", https://oxylabs.io/blog/web-scraping-in-business

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