How to Embed TikTok Videos in WordPress (2024 Ultimate Guide)

Want to embed TikTok videos in WordPress? Get more views, engagement, and social media followers by embedding TikTok videos on your WordPress website or blog.

TikTok‘s meteoric rise is impossible to ignore. The platform‘s short, snappy videos are everywhere, racking up billions of views and reshaping the social media landscape.

Check out these eye-popping stats:

TikTok StatisticsValue
Monthly Active Users1.2 billion
Average Time Spent on TikTok per Day (US)52 minutes
Percentage of US Social Media Users on TikTok37%
Number of Times TikTok App Has Been Downloaded Globally3 billion+

Sources: Hootsuite, eMarketer, SensorTower

If you‘re already creating scroll-stopping TikToks, embedding them on your WordPress site is the natural next step. Doing so can:

  1. Drive traffic and engagement: TikTok users who discover your videos on your website may head to your profile to check out more of your content.

  2. Boost credibility and social proof: Embedding popular TikToks showcases your content creation chops and helps you gain followers.

  3. Keep your website fresh: Displaying a feed of your latest TikTok videos ensures there‘s always something new for visitors to watch.

Ready to unleash the power of embedded TikToks? In this monster guide, we‘ll walk you through 3 easy methods:

  1. Embedding individual TikTok videos using the block editor
  2. Using the dedicated TikTok embed block
  3. Displaying a feed of your TikTok videos with Smash Balloon

Whether you want to spotlight a single viral video or automatically pull in your newest TikToks, we‘ve got you covered.

Method 1: Embed Individual TikTok Videos Using the Block Editor

The quickest way to embed a TikTok on a WordPress post or page is by grabbing the video URL and pasting it directly into the block editor. WordPress will automatically convert the link into an embedded video player. Easy peasy!

Here‘s a more detailed breakdown:

  1. Find the TikTok video you want to embed and copy its URL from your browser‘s address bar.

  2. Open up the WordPress post or page where you want the video to appear.

  3. Paste the TikTok URL into a new line in the content area.

  4. WordPress will magically transform the link into an embedded TikTok player. Voila!

  5. Resize the player as needed to fit your layout. By default, WordPress will automatically scale the video to adjust responsively for smaller screens.

Handy tip: We recommend keeping the "Resize for smaller devices" setting enabled in the block options panel. This ensures your embedded TikTok displays nicely on mobile screens, which accounted for a whopping 62% of total web traffic in 2022 according to Statista.

This URL pasting method works like a charm in WordPress‘s classic editor too. Just paste the link into the content area and watch it spring to life as an embedded video. No blocks required!

Embedding TikToks in Widget Areas

Want to showcase a TikTok in your sidebar or another widget-ready area of your site? No problemo! The process is almost identical.

Simply add a "Custom HTML" block to the desired widget area, paste in your TikTok URL, and let WordPress work its embedding magic. This allows you to display your chosen video across multiple pages, perfect for highlighting popular or timely content.

Method 2: Use the Dedicated TikTok Embed Block

If you enjoy the precision and flexibility of block-based editing, you‘ll love the dedicated TikTok block. Rather than relying on URL-to-embed conversion, this purpose-built block lets you transform any TikTok link into a video player with just a couple clicks.

Here‘s how to use the TikTok embed block:

  1. Open the post or page where you want your video to live.

  2. Click the trusty "+" button to add a new block.

  3. Type "TikTok" into the search bar and select the TikTok block when it appears.

  4. Paste the URL of your chosen TikTok video into the block‘s input field.

  5. Click the "Embed" button and watch your video materialize in the editor.

The TikTok block offers the same core functionality as the URL pasting method, but with a slightly more intentional workflow that some users prefer. It can be nifty if you like to lay out your pages with placeholder blocks before filling in the actual content.

Like the previous method, you can also use the TikTok block in widget areas for extra flexibility.

When to Choose the TikTok Block vs URL Pasting

Both the TikTok block and the URL pasting methods allow you to embed individual videos with ease. So which one should you choose? Honestly, it mainly comes down to personal preference.

If you enjoy the visual tidiness of the block editor and plan to add other content around your video, go with the dedicated TikTok block. This allows you to arrange your page layout block-by-block and avoid any unexpected text-to-embed conversions.

If you‘re after maximum simplicity, pasting the TikTok URL is as streamlined as it gets. This method also works great if you‘re using the classic WordPress editor or prefer to compose in Markdown.

Method 3: Embed Your TikTok Feed with Smash Balloon

Want to take your TikTok embedding to the next level? With the Smash Balloon TikTok Feeds plugin, you can sync your entire TikTok account with your WordPress site and display a dynamic feed of your latest videos.

Trusted by over 1.4 million users, Smash Balloon is the gold standard for integrating social media feeds with WordPress. Features like infinitely customizable layouts, seamless account syncing, and lightning-fast feed loading set it apart from the competition.

Here‘s how to set up an auto-updating TikTok feed with Smash Balloon:

  1. Install and activate the Smash Balloon TikTok Feeds plugin on your WordPress site. You‘ll need an active Smash Balloon license.

  2. Navigate to the "TikTok Feeds" section of your WordPress dashboard and click "Add New."

  3. Click the "Login with TikTok" button to securely connect Smash Balloon to your TikTok account. This requires a one-time authorization.

  4. Customize your feed‘s appearance to perfectly match your site‘s design. Choose from dozens of layout, color, and styling options.

  5. Copy the provided shortcode and paste it into any WordPress post, page, or widget area where you want your feed to appear.

  6. Bask in the glory of your auto-updating, infinitely customizable TikTok feed! Smash Balloon will automatically fetch your latest videos and sync them with your site.

With Smash Balloon, you have full control over how your feed looks and where it appears. Display a gallery of your most recent TikToks on your homepage, showcase selected videos alongside your blog posts, or weave your content throughout your site in engaging ways.

The creative possibilities are endless. For example, you could:

  • Feature your most popular TikToks in a special "Editor‘s Picks" widget in your site‘s sidebar
  • Create shareable roundup posts with your best TikToks of the week/month
  • Build a dedicated "Our TikToks" page to house your entire feed archive

Smash Balloon makes managing your feed a breeze too. Whenever you post a new video to TikTok, it‘ll automatically flow into your embedded feed without any manual updates required. Set it, forget it, and let Smash Balloon work its magic.

Why Smash Balloon is the Ultimate TikTok Embedding Solution

Sure, manually pasting individual TikTok URLs has its place. But if you want a truly seamless, scalable way to integrate TikTok with your WordPress site, Smash Balloon is hard to beat.

A few key benefits:

  • 🔄 Automatic feed syncing: New TikToks get pulled into your site automatically, no manual embedding required.

  • 🎨 Deep customization: Choose from a wealth of layout and design options to make your feed look pixel-perfect.

  • Lightning fast: Smash Balloon‘s proprietary caching system keeps your feed loading at top speed.

  • 📱 Mobile optimized: All feed layouts adapt beautifully to mobile screens for the best user experience.

  • 🔒 Secure and GDPR compliant: Smash Balloon uses the official TikTok API and never stores your personal data.

In a head-to-head comparison, Smash Balloon outperforms basic embed methods in every category that matters. It‘s the ultimate tool for busy website owners who want to harness the power of TikTok without sinking hours into manual video management.

Don‘t just take our word for it though. Smash Balloon boasts an impressive 4.9/5 star rating on Trustpilot, with glowing reviews from users in every niche imaginable.

Tips for Showcasing Your TikTok Feed

To help your TikTok feed make the maximum impact on your WordPress site, consider these tips:

  1. Placement is key. Position your feed prominently on high-traffic pages like your homepage, blog sidebar, or header/footer.

  2. Curate your content. Use Smash Balloon‘s filtering options to hand-pick your best, most relevant TikToks for your feed.

  3. Brand your feed. Customize your feed‘s colors and typography to seamlessly match your website‘s look and feel.

  4. Encourage engagement. Include clear calls-to-action (CTAs) near your feed inviting visitors to follow you on TikTok.

  5. Keep it fresh. Post new TikToks regularly to keep your feed dynamic and give visitors a reason to keep coming back.

With a little strategic thinking, your WordPress-embedded TikTok feed can become a powerful tool for driving engagement, boosting your TikTok following, and solidifying your brand‘s presence across platforms.

Time to Add TikTok to Your WordPress Site

We‘ve covered a lot of ground in this guide, so let‘s recap the key points:

  • Embedding TikTok videos on your WordPress site can help drive traffic, engagement, and social media growth.

  • There are three main methods for embedding TikToks: pasting the video URL, using the dedicated TikTok block, and embedding a feed with Smash Balloon.

  • Pasting the video URL or using the TikTok block are the simplest options for embedding individual videos.

  • The Smash Balloon plugin offers the most robust solution, allowing you to display an auto-updating feed of your latest TikToks anywhere on your site.

No matter which method you choose, adding TikTok content to your WordPress site is a smart move in 2024 and beyond. With TikTok‘s explosive popularity showing no signs of slowing down, now‘s the perfect time to start leveraging the power of short-form video.

To your TikTok embedding success!

Still have questions about embedding TikToks on your WordPress site? Leave a comment below and we‘ll do our best to help out. If you found this guide helpful, give us a shoutout on – you guessed it – TikTok!

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